Art practitioners — visual artists, designers, photographers, musicians and interdisciplinary creatives interested in ideas, processes, materials and the thinking behind creative work.

Art-engaged readers — people who visit exhibitions, follow artists and want to develop a deeper understanding of contemporary art and visual culture.

Students and academics — art and design students, researchers, lecturers and readers interested in identity, representation, cultural histories and critical theory.

Culturally curious readers — people interested in how art connects with society, politics, technology, history, identity and everyday life, even if they have no formal art education.